AMD Launches Another Graphics Card: Radeon R9 280

AMD continues to churn out its Radeon graphics card line. Out today, or so we are told, is the brand new Radeon R9 280! That's right kids, it's kind of like the R9 280X, but without the letter at the end.  In fact, do you know what it happens to be very similar to? The Radeon HD 7950. Check out the testing card we got in.

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It's okay AMD, it's just a bit of humor...

Okay, let's put the jokes aside and talk about what we are really seeing here.  

The new Radeon R9 280 is the latest in the line of rebranding and reorganizing steps made by AMD with the move from the "HD" moniker to "R9/R7". As the image above would indicate, the specifications of the R9 280 are nearly 1:1 with that of the Radeon HD 7950 released in August of 2012 with Boost. We built a specification table below.

  Radeon R9 280X Radeon R9 280 Radeon R9 270X Radeon R9 270 Radeon R7 265
GPU Code name Tahiti Tahiti Pitcairn Pitcairn Pitcairn
GPU Cores 2048 1792 1280 1280 1024
Rated Clock 1000 MHz 933 MHz 1050 MHz 925 MHz 925 MHz
Texture Units 128 112 80 80 64
ROP Units 32 32 32 32 32
Memory 3GB 3GB 2GB 2GB 2GB
Memory Clock 6000 MHz 6000 MHz 5600 MHz 5600 MHz 5600 MHz
Memory Interface 384-bit 384-bit 256-bit 256-bit 256-bit
Memory Bandwidth 288 GB/s 288 GB/s 179 GB/s 179 GB/s 179 GB/s
TDP 250 watts 250 watts 180 watts 150 watts 150 watts
Peak Compute 4.10 TFLOPS 3.34 TFLOPS 2.69 TFLOPS 2.37 TFLOPS 1.89 TFLOPS
MSRP $299 $279 $199 $179 $149
Current Pricing $420 - Amazon ??? $259 - Amazon $229 - Amazon ???

If you are keeping track, AMD should just about be out of cards to drag over to the new naming scheme. The R9 280 has a slightly higher top boost clock than the Radeon HD 7950 did (933 MHz vs. 925 MHz) but otherwise looks very similar. Oh, and apparently the R9 280 will require a 6+8 pin PCIe power combination while the HD 7950 was only 6+6 pin. Despite that change, it is still built on the same Tahiti GPU that has been chugging long for years now.  

The Radeon R9 280 continues to support an assortment of AMD's graphics technologies including Mantle, PowerTune, CrossFire, Eyefinity, and included support for DX11.2. Note that because we are looking at an ASIC that has been around for a while, you will not find XDMA or TrueAudio support.

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The estimated MSRP of $279 is only $20 lower than the MSRP of the R9 280X, but you should take all pricing estimates from AMD with a grain of salt. The prices listed in the table above from Amazon.com were current as of March 3rd, and of course, we did see Newegg attempt get people to buy R9 290X cards for $900 recently. AMD did use some interesting language on the availability of the R9 280 in its emails to me.

The AMD Radeon R9 280 will become available at a starting SEP of $279USD the first week of March, with wider availability the second week of March. Following the exceptional demand for the entire R9 Series, we believe the introduction of the R9 280 will help ensure that every gamer who plans to purchase an R9 Series graphics card has an opportunity to do so.

I like what the intent is from AMD with this release - get more physical product in the channel to hopefully lower prices and enable more gamers to purchase the Radeon card they really want. However, until I see a swarm of parts on Newegg.com or Amazon.com at, or very close to, the MSRPs listed on the table above for an extended period, I think the effects of coin mining (and the rumors of GPU shortages) will continue to plague us. No one wants to see competition in the market and great options at reasonable prices for gamers more than us!

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AMD hasn't sent out any samples of the R9 280 as far as I know (at least we didn't get any) but the performance should be predictable based on its specifications relative to the R9 280X and the HD 7950 before it.  

Do you think the R9 280 will fix the pricing predicament that AMD finds itself in today, and if it does, are you going to buy one?

Source: PCper.com





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